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22 June 2015

sit back, bite into a delicious piece of Equal Exchange chocolate





Do you know where chocolate comes from?
 Have you ever seen a cacao bean or a cacao pod? Most people have only experienced the end result, like a chocolate bar or a cup of hot cocoa. These divinely delicious products can be magical – inspiring our palates, bringing back fond memories, and simply making us happy.

Cacao (a.k.a. cocoa beans) comes from the cacao tree or Theobroma cacaoTheobroma is a Greek word that means "food of the gods." The cacao tree is an evergreen found in over 50 tropical countries, and estimated to be grown by 2 million to 2.5 million producers, 90% of whom are small-scale farmers with 12 acres or less.
The tree can grow up to 30 feet but is often pruned to make harvesting easier for the farmers. Once a tree is planted, it can take up to five years before it produces cacao pods, and it can continue to produce pods year round until it is 25 or 30 years old. Every year, cacao trees grow thousands of flowers on their trunks and branches. Only a small percentage (as low as 1%) of these flowers will actually produce a cacao pod or masorca. This pod, which is the fruit from the tree, can be similar to the size and shape of a football and grows out of the trunk and branches of the tree. Pods can be found in a range of colors from dark brown to orange, red, yellow, and green. A cacao pod will begin to ripen 5-6 months after it flowers. Each pod contains beans, the seeds of the fruit that are shaped like a flat almond, surrounded by a sweet pulp. There are roughly 30-50 beans in a typical pod. These beans are what ultimately get transformed into cocoa powder or chocolate.

The manufacturing of chocolate is a precise and scientific process, and yet, it still holds some of this magic and inspiration. From the cacao farms that can feel like enchanted forests, to the manufacturing plant, each step impacts the final quality of the chocolate and each step is a combination of science and art. Due to the great care and pride that our producers put into their work, these beans can be transformed into chocolate that will wow the senses and put a smile on your face.
So, sit back, bite into a delicious piece of Equal Exchange chocolate, and read about how it was crafted – from bean to bar.

Once the pods are ripe, they are cut down from the trees, typically with machetes or, for the higher pods, using long poles with a cutting edge. They are cut with care so that the stalks are not damaged and can produce fruit the following year. Though pods can be harvested year round there are two major harvest times: the main harvest and the mid-harvest, which falls about six months after the main harvest.

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